If you are a 1st time annual conference attendee ... You're in Luck !
The Valley of the Sun is offering a few scholarships to reimburse annual conference registration fees for first time attendees. Attached is the application form with complete details. The deadline is quickly approaching, May 15th. So please submit your application as soon as conveniently possible.
And remember ... What happens in Vegas, Stays in Vegas !
First time attendee information available here.